Employer Branding

Employer Branding is paramount

Employer Branding

Your employer brand is the essence of who you are as an employer. It conveys not only how your company operates, it also reflects what type of employer you are and allows insight into how it will feel to work for you. Defining and clearly communicating this brand is key to attracting and retaining the best talent for your organisation.

At Terra Firma, we work closely with our clients to create, develop or fine tune their employer brand. We want you to be distinctive and to be perceived as an employer of choice for both current and prospective employees.

Your employer brand will define the attributes which make your organisation distinctive and attractive. It will create an affinity and define the type of employee that will identify with it and perform best within it.

In order to project your brand at an international level, you will need to have a recognisable, understandable and relevant brand that employees will engage with, whatever their background, language or culture.

Terra Firma can help you define your international presence and communicate clearly and consistently across all channels, what makes you a unique employer.

To develop your employer brand, we will use many of the research techniques that create and sustain the great consumer and corporate brands.

As a consequence, your brand will convey your employment experience based on objective facts, not subjective impressions.
Your employer brand will add value by attracting the right type of candidates, while also retaining your current employees.

At Terra Firma, we’ve developed employer branding for organisations both large and small.

Find out what we can do for your employer brand.

Need more information?

To receive more information about our services, please contact us.

terra firma [fur-mah] firm or solid earth; known terrain